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The Los Angeles-based J Brand label was launched in 2004 to create timeless, classic and sophisticated denim. With an emphasis on the perfect fit, the fashion industry instantly fell in love with the label's signature skinny jeans and effortlessly cool urban pieces that cleverly follow the contours of the body. J Brand have gone on to launch a men's and women's collection full of inventive designs with a meticulous attention to detail. J Brand sweats are relaxed and comfortable, fashioned from beautifully fine fabrics. jumpers, jogging bottoms and jumpers are uniquely adapted to both work and off-duty occasions, with fuss-free details and a pared-back colour palette.