The Steven Alan brand originated in 1994, when Alan opened his first retail store housing a collection of up and coming designers and establishing Alan's own reputation for a keen and unique eye. It wasn't until 1999 that Alan translated that to his own namesake collection. Since then, the Steven Alan brand has gained recognition for its distinctive smart casual clothing. From his collection of womenswear, expect a line of tailored and sophisticated basics and luxe separates, including the now famous reverse seam shirt. The line ranges from dress shirts to simple T-shirts, chunky knits and jumper dresses to tailored pants.