The original running shoe brand, New Balance is a classic sneaker label. Known for its simple styling, it has made a statement comeback in recent seasons, with everyone from street-style stars to Rihanna wearing its kicks. Embodying retro style, opt for simple shades and block colors for an understated vibe, or choose clashing brights to make a statement. Monochrome options with the trademark N are both directional and contemporary, while sneakers with a flash of neon epitomize modern cool.