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Meaning 'number one' in Japanese, ICHI is a renowned Danish label launched in 1999 by a team of young creatives. Known for its youthful, directional yet easy-to-wear apparel, the brand is committed to perfecting cool and casual clothing. Taking inspiration from the latest trends, the collections of ICHI shorts, partywear, casualwear and outerwear are perfect for the vibrant and sophisticated city girl. From denim cut-offs to printed drawstring styles, ICHI shorts will slot seamlessly into day and evening wardrobes.