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Prada began its ascension to global status in 1913 when Mario Prada founded a leather goods business in Milan. Browse the entire online collection, sale and new season products from Prada.
In 1979, his granddaughter Miuccia released her first line of bags under the label's name, and later went on to launch men's and women's ready-to-wear and accessories. Prada has since become one of the most prominent fashion houses in the world, with a focus on innovative craftsmanship, rich techniques and sophisticated materials. Synonymous with a luxurious lifestyle, Prada continues its legacy with its feminine womenswear, sleek menswear and must-have accessories that epitomize design innovation.