Pura Vida

With an authentic bohemian aesthetic, it’s no surprise that Pura Vida bracelets was inspired by a five week college graduation trip to Costa Rica. Between sunsets, rolling seas, sandy beaches and a chance encounter with two locals who were selling colorful bracelets on the street, two Southern Californian friends Griffin Thall and Paul Goodman set about building a business. Taking 400 of these handmade bracelets back to California, where they instantly sold out, Thall and Goodman realized they were onto something, and so Pura Vida was born. Today the focus still remains on totally unique friendship bracelets.