Eco

Established in 2009, Eco is the world’s first and only optics brand made with 95% recycled materials. Born in the heart of the Dolomites, a World Heritage Site in Italy, Alessandro Lanaro vowed to dramatically change the face of the eyewear industry.

Through a combination of utilizing recycled materials and active reforestation, Eco offers an environmentally responsible and sustainable retail option. With hundreds of millions of people who wear glasses around the world, Lanaro’s idea is a wonderful opportunity to make a difference.