Bootcut jeans werent the only silhouette to take precedence in the 1970s, the high-rise straight style did, too. Nicknamed The 1978, these jeans from FRAME are a perfect reimagining of a vintage look, adopting a figure-hugging upper half for a more modern twist. Whats more, theyre crafted from 80% recycled cotton, saving the planet from unwanted landfill. Cotton.