Australian surfer Brian Smith saw the opportunity to bring Australian sheepskin boots to California in the 70s. Successfully appealing to coastal surfing communities, signature styles were brought to the forefront of the lifestyle market. UGG became a global trend in 2000, now adored for their rough functionality and carefree style. From stylish earmuffs and knitted beanies to lined trappers and caps, this collection of men's UGG hats provide a luxury addition to winter wardrobes. Designs feature the brand's trademark fabrics with an understated finish.