Stone Island was set up in 1982 by Italian designer Massimo Osti and has become famed for casual outerwear, including parkas, pea coats, padded jackets and trench coats. The company has a practical aesthetic and began life specializing in the surface treatment of fabrics. Every Stone Island clothing has a compass patch that is buttoned onto the upper left of the sleeve arm and this is the recognizable sign of the brand. Stone Island offers the ideal compromise between the need for practical, responsive outerwear and the desire to make a sartorial statement too. It's a brand that is versatile enough to appeal to a broad range of style seekers, no matter where you live.