Update your closet today with HUGO. Shop all the latest designer jeans in our selection. Turn to Lyst's collection of denim jeans for your everyday staples. Each piece is crafted with care and every detail is carefully considered. Pared-back and understated, our selection of jeans defy seasonal trends and will stand the test of time. Crafted using materials such as denim and demonstrating a pared-back aesthetic, the brand’s line of jeans is perfect for coordinating with a whole host of outfits. Everything by HUGO will seamlessly integrate into your existing wardrobe. Combining a minimalist design with expert craftsmanship, it’s easy to see why this collection is so popular. Denim items are a great investment, and it pays to care for them properly. Taking care of denim doesn’t need to be difficult, we advise checking the care label on each individual piece and follow the instructions carefully. Washing your denim as infrequently as possible will keep it looking better, fitting better, and lasting longer. After three to five wears, or even biannually for some raw or selvedge styles, is ideal. Turn the item inside out to prevent excessive fading and colour loss, before putting them on a cold-water spin cycle in the machine with a mild detergent. Do not dry your denim in the tumble dryer, instead hang up and allow to air dry naturally. Explore our edit of jeans from HUGO right here at Lyst. Shop new arrivals today.