ASOS began in the late Nineties as ASSeenOnScreen and was a clothing website where customers could buy clothes in the style of their favorite celebrities. Very soon ASOS outgrew the long-winded name and beyond the 'steal their look' vision, becoming the world's number one online clothing brand for young men and women. Strongly influenced by catwalk trends, ASOS' team of expert designs and stylist make fashion affordable, accessible and available fast. This collection of men's ASOS cufflinks is made up of traditional styles as well as contemporary updates on the classics. Think metal skulls, neon spikes and cool animal motifs.