Created by father and son duo Jacob and Saul Maslavi in 1980, Jovani is an occasionwear label based in New York City. Focusing on creating stunning bridal dresses, prom dresses and cocktail dresses, Jovani is the epitome of feminine elegance. With a range of feminine silhouettes from mini dresses to flowing maxi gowns in rich colors decorated with stunning embellishments, Jovani's collection of dresses have become a go-to for the likes of Taylor Swift, Paris Hilton and Eva Longoria.