Founded in 2001, Habitual focuses on quality and sustainability while continuing to produce styles that will easily become 'habitual' must-haves. Championing personal style and inner confidence since its inception, the brand boasts a rich heritage as one of the original premium denim labels. Habitual pants, pants and jeans will quickly become treasured closet staples. Superbly crafted for a fitted and flattering finish, this range is based in an adaptable yet bold color palette. Both skinny and relaxed silhouettes lend themselves to a statement finish.