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After two years and 200 prototypes, G-Shock created the ultimate tough watch in 1983. With the dream of a watch that never breaks, the Triple 10 concept was born and a watch with a 10-meter free-fall endurance, 10-bar water resistance and a 10-year battery life was the result. Not ready to rest on their laurels, G-Shock have continued to evolve and hang tough, adding to their cult shock resistant structures with a number of cool collaborations.