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BCBGeneration Beachwear and swimwear outfits for Women
In 1989 Tunisian fashion designer Max Azria launched BCBGMAXAZRIA, short for 'Bon Chic Bon Genre' meaning 'good style, good attitude.' Featuring easy-to-wear separates and stunning occasiondresses with a dramatic edge, the designs were created with the contemporary-cool girl in mind, to mix and match the pieces to her own personal style. In 2008, Azria launched a young, contemporary brand, BCBGeneration, naming his daughter, Joyce Azria creative director shortly after. The brand's mission is to mirror the personalities of the women who wear the line; a contemporary and feminine aesthetic is contrasted with an urban and tough edge. BCBGeneration's range of quirky and contemporary beachwear features bold colors and vibrant prints with modern cuts for a feminine and fun look. Mix and match tops and pants or go for a statement all in one.
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Sale
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From Saks OFF 5TH
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From Saks OFF 5TH
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