The Gigi

Menswear label The Gigi was founded by the Boglioli brothers, Gigi and Mario. Born into a family of tailors, it seemed only natural for the pair to make their own way in the world of menswear. Having traded under their family name for a number of years, the duo made a new move into the world of tailoring in 2013. With an unusually progressive attitude, The Gigi is proud of its fresh, modern menswear designs. Bringing new life to a typically slow-moving industry, The Gigi’s motto is 'Don’t look back', ensuring its designs are always refreshingly current.