SSUR

Founded by Russ Karablin in 1992, New York City-based SSUR (Russ spelt backwards) epitomizes streetwear luxe. Influenced by the imperial art scene, Keith Haring and Karablin’s Russian roots, SSUR is renowned for its graphic casualwear including the popular Comme Des F Down diffusion line. Detailed with bold motifs and out-there text, SSUR elevates off-duty closets worldwide. Offering high-quality clothing with a deeper meaning and hip-hop edge, its range includes t-shirts, sweatpants, jackets, caps, jewelry and footwear.