Blue Life

Founded in 2010, Blue Life offers contemporary women classic bohemian-inspired basics. Designer and founder, Ling-Su Chinn wanted her brand to symbolize the girl she designed for, the California girl. Ling grew up on the coast, hence her choice of name for her own label, and her laid-back vibe and beach style have fast-become favorites with A-list surf girls and style mavens like Kate Hudson, Rachel Zoe and Alessandra Ambrosio. For easy-to-wear separates and throw-on and go all-in-ones, look no further.