Theory

Native New Yorker Andrew Rosen launched Theory in 1997 with a focus on creating contemporary casualwear with a distinct edge. The label combines well-tailored seperates with easy to wear party dresses for a perfectly rounded collection. September 2010 marked a turning point for Theory when Olivier Theyskens, former Nina Ricci designer, was appointed creative director. Theyskens plans to build upon the Theory mantra of creative clothes for everyday life that bridge the gap between designer occasion-wear and fast-fashion of the high street. Head to Theory for sharply cut, timeless designs that are perfect for all occasions.

Theory Randla Twotone Crepe Dress - Lyst
Theory
Randla Twotone Crepe Dress
$375 $225 (40% off)
Theory Nareen Shirt - Lyst
Theory
Nareen Shirt
$345
Theory Abreena Dress - Lyst
Theory
Abreena Dress
$395
Theory Gentaire Tank - Lyst
Theory
Gentaire Tank
$215
Theory Ilace Dress - Lyst
Theory
Ilace Dress
$190
Theory Daimine Jumpsuit - Lyst
Theory
Daimine Jumpsuit
$455
Theory Pencil Skirt - Lyst
Theory
Pencil Skirt
$215
Theory Rozalia Leather Jacket - Lyst
Theory
Rozalia Leather Jacket
$996 $448 (55% off)
Theory Lydan Dress - Lyst
Theory
Lydan Dress
$531
Theory Hyco Marlo Pants - Lyst
Theory
Hyco Marlo Pants
$275
Theory Bringham Tank - Lyst
Theory
Bringham Tank
$195