Offering sophisticated urbanites wearable clothing with a modern touch, contemporary label Whyred is synonymous with nonchalant elegance. Honoring and celebrating the classic parka, Whyred is famed for its refined reimaginations of this time-honored, outerwear style. Inspired by art, music and timeless tailoring, Whyred is a shortcut to seasoned, contemporary cool. Put together a city-ready, capsule closet of versatile, elevated staples with Whyred. These simple, discreetly luxurious closet building blocks will hint at your timeless, well-groomed reverie.