Established in 1995, YMC is the British brand that is bringing a fresh outlook to menswear. Forget passing trends and styles, the brand's ethos is based on creating fashion that lasts past each new season, taking inspiration from classic menswear, working uniforms and military garb, which are then reworked for a modern audience. Throughout it all, functionality and wearability are key. Their collection of lace-ups show off their retro influences, with shoes designed to last. Mesh gives a contemporary feel to simple shapes, while leather lace-ups are given a modern vibe through the use of rich shades and hues.