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Since its debut in 2009, New York-based denim label R13 is known for it statement jeans. Capturing a rock and roll aesthetic, the label offers shredded skinny jeans, vintage washes and stretch-fit skinny styles inspired by the iconic Gadsden flag which boasts the motto' "Don't Tread On Me" - a statement reflective of the brand's rebellious attitude. The brand uses Italian and Turkish denim produced in Italy, with a variety of machine and hand washing techniques. In addition to denim, the brand offers statement leather jackets and perfectly cut jersey basics that have garnered a cult status for their effortless style with a rebellious attitude.