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Introduced in 1996, Kenneth Cole Reaction is an accessible diffusion line from the renowned American lifestyle brand Kenneth Cole. It aims to capture the laid-back yet sophisticated aesthetic for which Kenneth Cole is renowned, while bringing an easy wearability to Kenneth Cole Reaction skirts, dresses, sportswear, beachwear, outerwear and much more. For the Kenneth Cole Reaction skirts collection, expect to see everything from playful, flippy summery minis to flattering 'swim-skirts' that provide just the right amount of coverage at the beach. Choose from a range of bright, vibrant colors and prints to perfectly fit your look.