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Born and bred in Southern California, the surf label Kovey has become the name for the SoCal beach crowd. Its ultra functional designs created with comfort, fit and flattering silhouettes in mind, while still ensuring a heavy dose of high fashion, the label is an essential name for surfer girls and beach goers alike. Show off your style moxy with one of the label's beachwear designs. One pieces come in bright block colours with daring cuts, feminine bikinis come with pretty detailing and in pops of colour, while surf suits combine the best of function and fashion with statement results.