19.70 Nineteen Seventy

Its name a reference to the year it was founded by Sergio Tegon, the Italian label Seventy draws on over 40 years of experience and success as a high-end womenswear retailers. The label’s diffusion line 19.70 launched in 2000, centering itself around a new audience and style. Retaining the same emphasis on quality and Italian craftsmanship that is central to the parent label’s designs, 19.70 focuses instead on an easy to wear style, creating effortlessly chic designs that are staples of casualwear. Think luxe knits, premium denim and jeans in pops of color and elegant dresses, amongst the range.