
{"id":8657,"date":"2021-10-27T12:02:26","date_gmt":"2021-10-27T11:02:26","guid":{"rendered":"https:\/\/www.lyst.com\/data\/?p=8657"},"modified":"2021-11-08T22:08:33","modified_gmt":"2021-11-08T22:08:33","slug":"data-drop-wednesday-10-27-21","status":"publish","type":"post","link":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/","title":{"rendered":"Data Drop \u2013 Wednesday 10.27.21"},"content":{"rendered":"<p><strong>Balaclavas:<\/strong> Balaclavas and knitted hoods are currently having a moment. In the past two weeks, global searches on Lyst for the category were up 64%, with both full face and open face styles being high in demand. The pieces that shoppers have been saving most to their wishlists are from Paloma Wool, Miu Miu, New Balance and Weekday.<\/p>\n<p><strong>Shearling jackets:<\/strong> Worn by Rihanna and Hailey Bieber, demand for shearling jackets grew 50% in the past 7 days with \u201caviator\u201d, \u201cfaux-fur\u201d and \u201cboxy\u201d being the most searched key terms. Similarly, demand for shearling long coats is also high; pageviews are up 21% week-on-week.<\/p>\n<p><strong>Dune costumes:<\/strong> \u201cDune\u201d costumes have inspired fashion lovers; searches for Nehru-collared jackets (+18%) and natural color scarves (+35%) &#8211; similar to the ones worn by Timoth\u00e9e Chalamet\u2019s character &#8211; have both increased month-on-month. Other trending pieces include capes (+180%) and <a href=\"https:\/\/www.lyst.com\/shop\/cargo-pants\/\">cargo pants<\/a> (+47%), searches for which have soared since the movie\u2019s premiere last week.<br \/>\nMarble effect: Marble print pieces are currently trending on Lyst, with global searches rising 48% since the start of the month. Marble effect dresses, in particular, have topped shoppers&#8217; wishlists; demand is up 31% week-on-week. Similarly, page views for \u201cswirl print\u201d mesh tops have increased 27% whilst bold and playful color combos remain the most wanted.<\/p>\n<p><strong>Beige:<\/strong> Beige is becoming one of the most trending colors of the season; searches for it grew 23% since the beginning of the month. Puffer jackets and knit <a href=\"https:\/\/www.lyst.com\/shop\/dresses\/\">dresses<\/a> are currently the most saved beige-colored pieces with demand for the latter increasing 56% month-on-month.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Balaclavas are fall\u2019s most wanted accessory.<\/p>\n","protected":false},"author":19,"featured_media":5013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[81],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Data Drop \u2013 Wednesday 10.27.21<\/title>\n<meta name=\"description\" content=\"Balaclavas are fall\u2019s most wanted accessory.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Drop \u2013 Wednesday 10.27.21\" \/>\n<meta property=\"og:description\" content=\"Balaclavas are fall\u2019s most wanted accessory.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/\" \/>\n<meta property=\"og:site_name\" content=\"Lyst Insights\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Lyst\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-27T11:02:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-08T22:08:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.lyst.com\/data\/wp-content\/uploads\/sites\/3\/2020\/10\/data-drop-ogp.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"864\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Evi Berberi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@lyst\" \/>\n<meta name=\"twitter:site\" content=\"@lyst\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/\"},\"author\":{\"name\":\"Evi Berberi\",\"@id\":\"https:\/\/www.lyst.com\/data\/#\/schema\/person\/5623d7a18df405efff3a874e1863538f\"},\"headline\":\"Data Drop \u2013 Wednesday 10.27.21\",\"datePublished\":\"2021-10-27T11:02:26+00:00\",\"dateModified\":\"2021-11-08T22:08:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/\"},\"wordCount\":249,\"publisher\":{\"@id\":\"https:\/\/www.lyst.com\/data\/#organization\"},\"articleSection\":[\"Data Drop\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/\",\"url\":\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/\",\"name\":\"Data Drop \u2013 Wednesday 10.27.21\",\"isPartOf\":{\"@id\":\"https:\/\/www.lyst.com\/data\/#website\"},\"datePublished\":\"2021-10-27T11:02:26+00:00\",\"dateModified\":\"2021-11-08T22:08:33+00:00\",\"description\":\"Balaclavas are fall\u2019s most wanted accessory.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.lyst.com\/data\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Data Drop \u2013 Wednesday 10.27.21\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.lyst.com\/data\/#website\",\"url\":\"https:\/\/www.lyst.com\/data\/\",\"name\":\"Lyst Insights\",\"description\":\"The industry\u2019s trusted source for tracking fashion data trends\",\"publisher\":{\"@id\":\"https:\/\/www.lyst.com\/data\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.lyst.com\/data\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.lyst.com\/data\/#organization\",\"name\":\"Lyst Insights\",\"url\":\"https:\/\/www.lyst.com\/data\/\",\"sameAs\":[\"https:\/\/www.instagram.com\/lyst\/\",\"https:\/\/www.linkedin.com\/company\/lyst\/\",\"https:\/\/www.pinterest.co.uk\/Lyst\/\",\"https:\/\/www.youtube.com\/c\/LYST\",\"https:\/\/www.facebook.com\/Lyst\/\",\"https:\/\/twitter.com\/lyst\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.lyst.com\/data\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.lyst.com\/data\/wp-content\/uploads\/sites\/3\/2021\/10\/org-logo-insights.png\",\"contentUrl\":\"https:\/\/www.lyst.com\/data\/wp-content\/uploads\/sites\/3\/2021\/10\/org-logo-insights.png\",\"width\":1438,\"height\":231,\"caption\":\"Lyst Insights\"},\"image\":{\"@id\":\"https:\/\/www.lyst.com\/data\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.lyst.com\/data\/#\/schema\/person\/5623d7a18df405efff3a874e1863538f\",\"name\":\"Evi Berberi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.lyst.com\/data\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/982bf49b21796af184904ff937b1c2dc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/982bf49b21796af184904ff937b1c2dc?s=96&d=mm&r=g\",\"caption\":\"Evi Berberi\"},\"description\":\"Evi Berberi is fashion content editor at lyst.com. She studied Advertising Design and holds an MA degree in Strategic Fashion Marketing from LCF. She is interested in fashion related topics with a focus on innovative technology, sustainability and luxury fashion industry. You\u2019ll see her writing about exciting collaborations and trending technologies.\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Data Drop \u2013 Wednesday 10.27.21","description":"Balaclavas are fall\u2019s most wanted accessory.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/","og_locale":"en_US","og_type":"article","og_title":"Data Drop \u2013 Wednesday 10.27.21","og_description":"Balaclavas are fall\u2019s most wanted accessory.","og_url":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/","og_site_name":"Lyst Insights","article_publisher":"https:\/\/www.facebook.com\/Lyst\/","article_published_time":"2021-10-27T11:02:26+00:00","article_modified_time":"2021-11-08T22:08:33+00:00","og_image":[{"width":1536,"height":864,"url":"https:\/\/www.lyst.com\/data\/wp-content\/uploads\/sites\/3\/2020\/10\/data-drop-ogp.jpg","type":"image\/jpeg"}],"author":"Evi Berberi","twitter_card":"summary_large_image","twitter_creator":"@lyst","twitter_site":"@lyst","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/#article","isPartOf":{"@id":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/"},"author":{"name":"Evi Berberi","@id":"https:\/\/www.lyst.com\/data\/#\/schema\/person\/5623d7a18df405efff3a874e1863538f"},"headline":"Data Drop \u2013 Wednesday 10.27.21","datePublished":"2021-10-27T11:02:26+00:00","dateModified":"2021-11-08T22:08:33+00:00","mainEntityOfPage":{"@id":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/"},"wordCount":249,"publisher":{"@id":"https:\/\/www.lyst.com\/data\/#organization"},"articleSection":["Data Drop"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/","url":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/","name":"Data Drop \u2013 Wednesday 10.27.21","isPartOf":{"@id":"https:\/\/www.lyst.com\/data\/#website"},"datePublished":"2021-10-27T11:02:26+00:00","dateModified":"2021-11-08T22:08:33+00:00","description":"Balaclavas are fall\u2019s most wanted accessory.","breadcrumb":{"@id":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-10-27-21\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.lyst.com\/data\/"},{"@type":"ListItem","position":2,"name":"Data Drop \u2013 Wednesday 10.27.21"}]},{"@type":"WebSite","@id":"https:\/\/www.lyst.com\/data\/#website","url":"https:\/\/www.lyst.com\/data\/","name":"Lyst Insights","description":"The industry\u2019s trusted source for tracking fashion data trends","publisher":{"@id":"https:\/\/www.lyst.com\/data\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.lyst.com\/data\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.lyst.com\/data\/#organization","name":"Lyst Insights","url":"https:\/\/www.lyst.com\/data\/","sameAs":["https:\/\/www.instagram.com\/lyst\/","https:\/\/www.linkedin.com\/company\/lyst\/","https:\/\/www.pinterest.co.uk\/Lyst\/","https:\/\/www.youtube.com\/c\/LYST","https:\/\/www.facebook.com\/Lyst\/","https:\/\/twitter.com\/lyst"],"logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.lyst.com\/data\/#\/schema\/logo\/image\/","url":"https:\/\/www.lyst.com\/data\/wp-content\/uploads\/sites\/3\/2021\/10\/org-logo-insights.png","contentUrl":"https:\/\/www.lyst.com\/data\/wp-content\/uploads\/sites\/3\/2021\/10\/org-logo-insights.png","width":1438,"height":231,"caption":"Lyst Insights"},"image":{"@id":"https:\/\/www.lyst.com\/data\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.lyst.com\/data\/#\/schema\/person\/5623d7a18df405efff3a874e1863538f","name":"Evi Berberi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.lyst.com\/data\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/982bf49b21796af184904ff937b1c2dc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/982bf49b21796af184904ff937b1c2dc?s=96&d=mm&r=g","caption":"Evi Berberi"},"description":"Evi Berberi is fashion content editor at lyst.com. She studied Advertising Design and holds an MA degree in Strategic Fashion Marketing from LCF. She is interested in fashion related topics with a focus on innovative technology, sustainability and luxury fashion industry. You\u2019ll see her writing about exciting collaborations and trending technologies."}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.lyst.com\/data\/wp-content\/uploads\/sites\/3\/2020\/10\/data-drop-ogp.jpg","_links":{"self":[{"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/posts\/8657"}],"collection":[{"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/comments?post=8657"}],"version-history":[{"count":7,"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/posts\/8657\/revisions"}],"predecessor-version":[{"id":8695,"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/posts\/8657\/revisions\/8695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/media\/5013"}],"wp:attachment":[{"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/media?parent=8657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/categories?post=8657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lyst.com\/data\/wp-json\/wp\/v2\/tags?post=8657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}