{"id":8117,"date":"2021-07-07T11:22:56","date_gmt":"2021-07-07T10:22:56","guid":{"rendered":"https:\/\/www.lyst.com\/data\/?p=8117"},"modified":"2021-11-08T22:06:16","modified_gmt":"2021-11-08T22:06:16","slug":"data-drop-wednesday-07-07-21","status":"publish","type":"post","link":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-07-07-21\/","title":{"rendered":"Data Drop \u2013 Wednesday 07.07.21"},"content":{"rendered":"

Dr. Jill Biden\u2019s style:<\/strong> Page views for Oscar de la Renta floral dresses<\/a> jumped 54% week-on-week on Lyst after the US Vogue cover with Dr. Jill Biden wearing one<\/a> was released. It’s not the first time Dr. Biden’s style has been inspiring fashion lovers globally; following the G7 Summit where Dr. Biden was spotted wearing Zadig & Voltaire\u2019s LOVE jacket, searches for the brand went up 74% week-on-week while the following days the key term \u201clove jacket\u201d was amongst the most popular in searches.<\/p>\n

Playful gems for men<\/strong>: Worn by the likes of Pete Davidson, Justin Bieber and Tyler, The Creator, colorful pearls are set to be the hottest jewelry trend of the summer. We\u2019ve noticed a jump in page views for pearl necklaces amongst male shoppers; they\u2019re up 68% month-on-month with \u00c9liou<\/a> pieces driving the most searches. Meanwhile, demand for bold jewelry including the keywords \u201ccolorful\u201d, \u201cbaroque\u201d, \u201cbeaded\u201d and \u201crainbow\u201d has increased 48% over the same period. <\/p>\n

Pelvic cutouts:<\/strong> Over the past month, searches for cutout pieces on Lyst increased 39%. Pelvic cutouts, in particular, are trending the most; searches including the terms \u201cpelvic\u201d and \u201chip\u201d grew 23% and 19% month-on-month respectively. I.AM.GIA<\/a>, frequently worn by Bella Hadid, Kylie and Kendall Jenner, has been the most sought-after brand for this trend over the past week with the brand\u2019s Carrie and Lucid<\/a> pants amongst the most wanted ones. <\/p>\n

Yin-Yang:<\/strong> From bags to jewelry, to even shoes, the Yin-Yang symbol is taking over shoppers\u2019 wardrobes. In June searches for Yin-Yang pieces on Lyst increased by 43%, compared to the previous month. Searches for Yin-Yang rings are rapidly increasing (+88%) since June, with Retrouvai<\/a> being fashion lovers’ current favorite. Other pieces shoppers have been saving to their wishlists include Loewe\u2019s Yin Yang crossbody bag<\/a>, STAUD\u2019s Yin Yang bag<\/a> as well as the Yin Yang sneakers by Soludos<\/a>. <\/p>\n

Graphic tees:<\/strong> Celebrity-approved, graphic tees and printed T-shirts are currently trending on Lyst, with searches rising 25% month-on-month. Oversized graphic t-shirts, in particular, have topped shoppers’ wishlists over the past week, while page views for graphic band t-shirts have increased 13% compared to a week before.<\/p>\n","protected":false},"excerpt":{"rendered":"

The pelvic cutout trend is here \ud83d\udd25<\/p>\n","protected":false},"author":19,"featured_media":5013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[81],"tags":[],"acf":[],"yoast_head":"\nData Drop \u2013 Wednesday 07.07.21 – Lyst Insights<\/title>\n<meta name=\"description\" content=\"The pelvic cutout trend is here \ud83d\udd25\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-07-07-21\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Drop \u2013 Wednesday 07.07.21 – Lyst Insights\" \/>\n<meta property=\"og:description\" content=\"The pelvic cutout trend is here \ud83d\udd25\" \/>\n<meta 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