{"id":7057,"date":"2021-04-21T11:56:55","date_gmt":"2021-04-21T10:56:55","guid":{"rendered":"https:\/\/www.lyst.com\/data\/?p=7057"},"modified":"2021-04-21T12:45:12","modified_gmt":"2021-04-21T11:45:12","slug":"data-drop-wednesday-04-21-21","status":"publish","type":"post","link":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-04-21-21\/","title":{"rendered":"Data Drop \u2013 Wednesday 04.21.21"},"content":{"rendered":"<p><strong>Conscious fashion:<\/strong> <\/b><span style=\"font-weight: 400\">On Lyst, searches including sustainability-related keywords have increased 84% since the start of the year. So far in April demand for \u201cvintage\u201d, \u201csecond hand\u201d and \u201cpre-owned\u201d pieces specifically has jumped 32% compared to the same time last year. Meanwhile, preloved bags remain the top most wanted category, followed by vintage jewelry.\u00a0<\/span><\/p>\n<p><strong>Low-rise jeans:<\/strong> Low-rise jeans are making a comeback. Looking at the past month, year-on-year, searches for low-rise jeans are up 57%. The most searched for styles alongside the keyword \u201clow rise\u201d include flared as well as baggy jeans, with the latter having increased 110% year-on-year. The most popular styles include the <\/span><a><span style=\"font-weight: 400\">BDG baggy low-rise wide-leg jeans<\/span><\/a><span style=\"font-weight: 400\">, <\/span><a><span style=\"font-weight: 400\">Rag &amp; Bone slim boyfriend<\/span><\/a><span style=\"font-weight: 400\">, and <\/span><a><span style=\"font-weight: 400\">Citizens of Humanity\u2019s racer low rise skinny jeans<\/span><\/a><span style=\"font-weight: 400\">.\u00a0<\/span><\/p>\n<p><strong>Cropped and capri trousers:<\/strong> Spotted on Hailey Bieber in an Instagram post uploaded by her stylist, capri pants are having a moment. Searches for capris have increased by 85% over the past 2 weeks, with leggings and jeans being the most sought-after styles. Furthermore, demand for cropped trousers and jeans has also increased 22% in the past 4 weeks.\u00a0<\/span><\/p>\n<p><strong>Summer party dress:<\/strong> Since the start of April, demand for party dresses grew 38% with \u201cmini\u201d and \u201ccut-out\u201d amongst the most popular styles. Searches for the category including the term \u201csummer\u201d increased 26% over the past month, whilst page views for 70s-inspired mini crochet dresses are up 21% month-on-month. Trending brands include Nensi Dojaka and 16Arlington.<\/span><\/p>\n<p><strong>Spring tailoring:<\/strong> As lockdown restrictions ease, relaxed tailoring is quickly rising in demand. Searches for suits in linen, twill, and cotton have collectively grown 88% since the start of the year, with<\/span><a> <span style=\"font-weight: 400\">Ermenegildo Zegna<\/span><\/a><span style=\"font-weight: 400\">,<\/span><a> <span style=\"font-weight: 400\">Canali,<\/span><\/a><span style=\"font-weight: 400\"> and<\/span><a> <span style=\"font-weight: 400\">Brunello Cucinelli<\/span><\/a><span style=\"font-weight: 400\"> among the most searched brands for these styles. White and natural tones are the most in demand colors after classic tones, equally popular among men and women shoppers. Pink is also proving quite popular, with searches increasing 63% month-on-month. Following Beyonc\u00e9&#8217;s recent Instagram post wearing a white <\/span><a><span style=\"font-weight: 400\">Area<\/span><\/a><span style=\"font-weight: 400\"> suit, searches for \u201cwhite suits\u201d for women jumped 102% on Lyst week-on-week, while demand for the brand grew 44%.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shopping consciously \u267b\ufe0f<\/p>\n","protected":false},"author":19,"featured_media":5013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[81],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Data Drop \u2013 Wednesday 04.22.21<\/title>\n<meta name=\"description\" content=\"Shopping consciously \u267b\ufe0f\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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