{"id":6699,"date":"2021-03-24T11:35:13","date_gmt":"2021-03-24T11:35:13","guid":{"rendered":"https:\/\/www.lyst.com\/data\/?p=6699"},"modified":"2021-03-25T10:49:17","modified_gmt":"2021-03-25T10:49:17","slug":"data-drop-wednesday-03-24-21","status":"publish","type":"post","link":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-03-24-21\/","title":{"rendered":"Data Drop \u2013 Wednesday 03.24.21"},"content":{"rendered":"

Green:<\/strong> Spring is in the air with searches for the color green rising 41% since the start of the month. Page views for green hoodies and sweatshirts in particular have spiked 25% collectively compared to the week before; \u201cemerald green\u201d and \u201csage green\u201d are currently the top searched shades. Meanwhile, green bags have seen the greatest search increase week-on-week (+33%) with the Bottega Veneta padded cassette<\/a> being the most wanted style.<\/p>\n

T-shirts and shirts:<\/strong> Since the start of March, searches for plain white t-shirts grew 51% with Arket<\/a>, COS<\/a> and Acne Studios<\/a> amongst the most sought-after brands. Similarly, demand for white shirts is also growing; page views are currently up 27% month-on-month. Popular search terms include \u201clongline\u201d, \u201cpoplin\u201d and \u201coversized\u201d.<\/p>\n

Modern bohemian:<\/strong> Male shoppers are embracing a relaxed silhouette and bold botanical patterns for spring. On Lyst, searches for \u201cloose\u201d shorts and pants have spiked 142% since the start of the month, while page views for short sleeve floral shirts have increased 30%. Acne Studio’s green floral shirt<\/a> is the most wanted one. Meanwhile, chic boho brands such as CMMN SWDN<\/a> and Nanushka<\/a> are trending among male shoppers with searches up 36% and 39% week-on-week respectively.<\/p>\n

Slingbacks:<\/strong> Now that spring has officially begun, searches for open back shoes are increasing. Page views for slingbacks, for example, have increased by 17% in the past 3 weeks, with heeled styles being the most searched for (+20%). Most wanted items include Saint Laurent’s Anais slingbacks<\/a>, Burberry’s check slingbacks<\/a> and Valentino’s logo slingbacks<\/a>. While black remains the most popular color, shoppers are also looking for colorful and printed, natural and pink slingbacks.<\/p>\n

Totes and silk bags:<\/strong> Searches for totes and shopper bags have grown consistently in the last 3 months and are now up 86%; Gucci totes, pre-owned Hermes and Chloe\u2019s large Woody bag<\/a> are amongst the most popular styles. On the other hand, other types of bags with a more playful nature are starting to drive searches on Lyst. We have spotted a 104% increase since January for bags which include the keyword \u2018satin\u2019. Ganni\u2019s satin knot top handle bag<\/a> is among the most viewed styles over the past week.<\/p>\n","protected":false},"excerpt":{"rendered":"

The official color of spring 2021.<\/p>\n","protected":false},"author":19,"featured_media":5013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[81],"tags":[],"acf":[],"yoast_head":"\nData Drop \u2013 Wednesday 03.24.21<\/title>\n<meta name=\"description\" content=\"The official color of spring 2021.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-03-24-21\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Drop \u2013 Wednesday 03.24.21\" \/>\n<meta property=\"og:description\" content=\"The official color of spring 2021.\" \/>\n<meta property=\"og:url\" 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