{"id":5201,"date":"2020-12-02T12:36:11","date_gmt":"2020-12-02T12:36:11","guid":{"rendered":"https:\/\/www.lyst.com\/data\/?p=5201"},"modified":"2020-12-02T12:46:05","modified_gmt":"2020-12-02T12:46:05","slug":"data-drop-wednesday-12-02-20","status":"publish","type":"post","link":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-12-02-20\/","title":{"rendered":"Data Drop \u2013 Wednesday 12.2.20"},"content":{"rendered":"

Festive dressing<\/strong>: Over the last two weeks, searches for sequin pieces have risen significantly with page views currently up 165%. Demand for sequin skirts, in particular, has increased 26% week-on-week; other popular searches include “sequin wide leg trousers” as well as “sequin mask”, currently trending worldwide. Furthermore, searches for glitter and crystal-embellished shoes have also increased 88%.<\/p>\n

UGG x Telfar:<\/strong> The limited UGG X Telfar presale event this Monday, caused a significant surge in searches for both brands on Lyst. Demand for Telfar bags rose 79% the same day. Meanwhile, page views for UGG slippers and boots spiked 90% compared to the previous week.<\/p>\n

\u201cThe Undoing\u201d coats:<\/strong> Following the release of the miniseries (in late October), searches for coats including the term \u201cgreen\u201d went up 35% month-on-month whilst page views for similar long textured pieces increased 23% month-on-month. Other popular styles include velvet and floral, with searches going up 46% collectively. <\/p>\n

Arket puffer coat:<\/strong> As searches for \u201clong puffer coats\u201d are rising, currently up 47% month-on-month, Arket is becoming one of the most wanted brands. Page views for the brand\u2019s long down puffer<\/a> are up 21% since the start of November, with black and khaki green being the most trending colors. <\/p>\n

Cut-out tops:<\/strong> Over the past month, searches for ‘cut-out’ and ‘asymmetric’ tops have risen quickly – they’re collectively up 42%. Most searched-for styles include ribbed, knitted and one-sleeve, with &Other Stories<\/a>, Patou<\/a> and Ganni<\/a> among the most viewed pieces relating to these terms.<\/p>\n

Hottest on Sale<\/strong>
\nWith over half of the 8 million products available on Lyst currently on sale, we find ourselves in a sales period unlike any other, giving us unique insight into what shoppers want from the sales.<\/p>\n

Here are the 5 most wanted pieces of the week:
\nBalenciaga Triple S Sneakers<\/a>
\nMarine Serre Crescent Moon Print T-shirt<\/a>
\nJacquemus Le Chiquito Bag<\/a>
\nOff-White c\/o Virgil Abloh Quilted Down Jacket<\/a>
\nEmilia Wickstead Striped Cotton Pyjamas<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Partying from home isn’t canceled \u2728<\/p>\n","protected":false},"author":19,"featured_media":5013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[81],"tags":[],"acf":[],"yoast_head":"\nData Drop \u2013 Wednesday 12.2.20<\/title>\n<meta name=\"description\" content=\"The limited UGG X Telfar presale event this Monday, caused a significant surge in searches for both brands on Lyst as demand rose 79% the same day.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lyst.com\/data\/data-drop-wednesday-12-02-20\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Drop \u2013 Wednesday 12.2.20\" \/>\n<meta property=\"og:description\" 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