
{"id":4763,"date":"2020-09-16T12:38:38","date_gmt":"2020-09-16T11:38:38","guid":{"rendered":"https:\/\/www.lyst.com\/data\/?p=4763"},"modified":"2020-09-16T12:56:45","modified_gmt":"2020-09-16T11:56:45","slug":"data-drop-wednesday-09-16-20","status":"publish","type":"post","link":"https:\/\/www.lyst.com\/data\/data-drop-wednesday-09-16-20\/","title":{"rendered":"Data Drop \u2013 Wednesday 09.16.20"},"content":{"rendered":"<p><strong>Vote merch:<\/strong> Ahead of the election day, in the US fashion searches that include the keyword &#8220;vote&#8221; are rising fast &#8211; they&#8217;re up 29% week-on-week. Whilst T-shirts seem to be the most popular product category this month, page views for the <a href=\"https:\/\/www.lyst.com\/shoes\/stuart-weitzman-5050-vote\/\" rel=\"noopener noreferrer\" target=\"_blank\">Stuart Weitzman 5050 Vote boots<\/a> spiked by 488% in only 24hrs after Jill Biden wore them on Monday.<br \/>\n<strong><\/strong><\/p>\n<p><strong>Leather blazers:<\/strong> Favoured by celebrities, leather blazers have become an autumn staple with searches growing quickly over the past few weeks &#8211; they&#8217;re currently up 71% compared to the same time last year. Most wanted styles are those by <a href=\"https:\/\/www.lyst.com\/clothing\/frame-darted-leather-single-breasted-blazer\/\" rel=\"noopener noreferrer\" target=\"_blank\">Frame<\/a>, <a href=\"https:\/\/www.lyst.com\/clothing\/arket-leather-blazer\/\" rel=\"noopener noreferrer\" target=\"_blank\">Arket<\/a> and <a href=\"https:\/\/www.lyst.com\/clothing\/nanushka-black-vegan-leather-cancun-blazer\/\" rel=\"noopener noreferrer\" target=\"_blank\">Nanushka<\/a>. Meanwhile searches for &#8220;oversized leather blazer&#8221; in particular have spiked 140% month-on-month.<\/p>\n<p><strong>UGG boots:<\/strong> As ugly boots are replacing ugly sandals post-summer, demand for UGG boots is growing 24% week-on-week. Over the past month, there have been more than 41.000 searches for the brand. The <a href=\"https:\/\/www.lyst.com\/shoes\/ugg-fluffette-shearling-flat-slippers\/\" rel=\"noopener noreferrer\" target=\"_blank\">fluffette slipper<\/a>, the <a href=\"https:\/\/www.lyst.com\/shoes\/ugg-womens-oh-yeah-fluff-slide-sandal-2\/\" rel=\"noopener noreferrer\" target=\"_blank\">fluff yeah slides<\/a> as well as the <a href=\"https:\/\/www.lyst.com\/shoes\/ugg-classic-ultra-mini-boot\/\" rel=\"noopener noreferrer\" target=\"_blank\">classic ultra mini boots<\/a> have been amongst the top searched for products.<\/p>\n<p><strong>Crop tops:<\/strong> Global demand for cropped pieces is increasing. Whilst searches for \u201ccrop tops\u201d went up 37% this month, page views for cropped hoodies are also rising &#8211; they\u2019re currently up 21% month-on-month. Although female shoppers constitute the vast majority of shoppers looking for crop tops, searches for \u201cmens crop tops\u201d are also growing: they\u2019re up 11% week-on-week.<\/p>\n<p><strong>Bike shorts:<\/strong> Even after the end of the summer, interest for shorts remains high. This month searches for the category including the terms \u201cbiker\u201d and \u201crunning\u201d went up 43% collectively. Whilst black is the most wanted color, demand for biker shorts in \u201cnude\u201d or \u201cnatural\u201d is also rising. Most wanted style over the past couple of months is <a href=\"http:\/\/www.lyst.com\/clothing\/nike-sportswear-leg-a-see-bike-shorts\" rel=\"noopener noreferrer\" target=\"_blank\">Nike\u2019s leg a see bike shorts<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ahead of the election day, in the US fashion searches that include the keyword &#8220;vote&#8221; are rising fast &#8211; they&#8217;re up 29% week-on-week.<\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[81],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Data Drop \u2013 Wednesday 09.16.20<\/title>\n<meta name=\"description\" content=\"Ahead of the election day, in the US fashion searches that include the keyword &quot;vote&quot; are rising fast - 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