Succession: Following the release of the first episode of Season 3 and in less than 24hrs, online searches for high-waisted wide-leg pants jumped 75% – clearly inspired by the return of Shiv’s “power pants”. Meanwhile, pageviews for cashmere pieces (+25%) and turtlenecks (+194%) are up compared to this time last year.

Velvet blazers: Following Prince William’s recent appearance at the Earthshot Awards, searches for men’s velvet blazers jumped 52% in less than a day while searches for black polo neck jumpers increased 22%.

Telfar x UGG: After Telfar and UGG dropped the second edition of their collaboration, within 48 hours, searches for UGG increased by 94% and those for Telfar by 101% . Meanwhile in the following days the key term “Telfar x UGG” was amongst the most popular in searches on Lyst.

Fendi x SKIMS: After images of a Fendi x SKIMS collaboration surfaced, searches for both brands instantly increased – searches for SKIMS spiked 83%, and Fendi 52% within 24 hours.