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Sweatshirt by house of hollandmade from a cotton-blendround necklineall-over patchwork patternsilk panelfull-length sleevesregular fitabout house of hollandgraduating in journalism, henry holland used his way with words to catapult himself into the fashion limelight, with his ‘fashion groupies’ slogan t-shirts. Witty mottos such as “get your freak on giles deacon”, created a stir within the fashion world and holland was snapped up by the prestigious fashion east collective. Designed with the london girl aesthetic in mind, house of holland creates eclectic collections of dresses, jersey pieces and tailored separates, with focus on vibrantly kitsch prints and bold, contrasting textures.