Fred Perry

The laurel wreath is nearly as symbolic in the sporting world as the Nike Swoosh. Fred Perry was a champion English tennis player who won 10 majors, eight grand slams and three consecutive Wimbledon Championships to name a few of his accomplishments. But it was meeting Austrian footballer Tibby Wegner that propelled his sporting success into the fashion world. Wegner suggested a clothing venture and after bouncing some ideas, the two came up with the wrist and forehead sweatbands in the 1940’s. However, it was the 1952 debut of the Perry Polo shirt that became truly iconic, timeless and spawned countless imitations ever since. A simple dress-like shirt made for the casual urbanite in the clubhouse, made its mark with an aristocratic laurel wreath above the left breast. Soon enough everyone was adopting the shirt from all walks of life. Today the trademark symbol remains on all garments for both men and women lifestyle collections that fuse together sporty structure with urban vibe.

Fred Perry Woodbank - Lyst
Fred Perry
Woodbank
$106
Fred Perry Classic Shoulder Bag - Lyst
Fred Perry
Classic Shoulder Bag
$83
Fred Perry Shortsleeved Tshirt - Lyst
Fred Perry
Shortsleeved Tshirt
$41
Fred Perry Camouflage Tipped Polo - Lyst
Fred Perry
Camouflage Tipped Polo
$125
Fred Perry Classic Canvas Tote - Lyst
Fred Perry
Classic Canvas Tote
$97
Fred Perry Large Mod Check Shirt - Lyst
Fred Perry
Large Mod Check Shirt
$145
Fred Perry Large Mod Check Shirt - Lyst
Fred Perry
Large Mod Check Shirt
$145
Fred Perry Bell Canvas Sneakers - Lyst
Fred Perry
Bell Canvas Sneakers
$87
Fred Perry Classic Shoulder Bag - Lyst
Fred Perry
Classic Shoulder Bag
$75
Fred Perry Gingham Shirt Dress - Lyst
Fred Perry
Gingham Shirt Dress
$174
Fred Perry Geo Floral Polo Dress - Lyst
Fred Perry
Geo Floral Polo Dress
$155
Fred Perry Hallam Canvas Sneakers - Lyst
Fred Perry
Hallam Canvas Sneakers
$106