A.P.C.

Standing for 'Atelier de Production et de Création', A.P.C was founded in 1988 by the Tunisian born designer Jean Touitou. Back when the vogue was for ostentatious, bare-all fashion, Touitou instead spearheaded a return to the minimalist, effortless cool of the Parisians around him. Now, the brand offers a charming go-to spot for chic, pared-down basics, from cute trench jackets, Breton-stripe tunics and wedged ankle boots - this, leading to high-profile fans such as Alexa Chung and Sofia Coppola. A.P.C Madras is the result of Touitou’s collaboration with Jessica Ogden, and is inspired by their travels to India - the collection emerges as a perfect mix of Touitou’s Parisian staples with Ogden’s love of colour and print.

A.P.C. Snow Jacket - Lyst
A.P.C.
Snow Jacket
$750
A.P.C. Leopard Print Sweatshirt - Lyst
A.P.C.
Leopard Print Sweatshirt
$180 $126 (30% off)
A.P.C. New Standard Straight Leg Jeans - Lyst
A.P.C.
New Standard Straight Leg Jeans
$225 $112 (50% off)
A.P.C. Deja Lu Tshirt  - Lyst
A.P.C.
Deja Lu Tshirt Â
$136
A.P.C. Pique Polo - Lyst
A.P.C.
Pique Polo
$120 $84 (30% off)
A.P.C. Medium Leather Bag - Lyst
A.P.C.
Medium Leather Bag
$660
A.P.C. Clutches - Lyst
A.P.C.
Clutches
$245
A.P.C. Chambray Shirt - Lyst
A.P.C.
Chambray Shirt
$210
A.P.C. Kate Boucle Pullover - Lyst
A.P.C.
Kate Boucle Pullover
$295 $206 (30% off)
A.P.C. Garter Stitch Nautical Sweater - Lyst
A.P.C.
Garter Stitch Nautical Sweater
$340 $238 (30% off)
A.P.C. Army Cotton Shirt - Lyst
A.P.C.
Army Cotton Shirt
$235
A.P.C. Peche Hat - Lyst
A.P.C.
Peche Hat
$210
A.P.C. Sweater Dress - Lyst
A.P.C.
Sweater Dress
$325
A.P.C. Tartan Button Down Shirt - Lyst
A.P.C.
Tartan Button Down Shirt
$225 $112 (50% off)
A.P.C. Large Leather Bag - Lyst
A.P.C.
Large Leather Bag
$588